COMPETITION GUIDELINES
This is your go-to resource for all the important details, ensuring that you have all the necessary information at your fingertips to participate confidently and successfully in our lash competition.
Exclusive sponsor of the The 2024 Lash Industry New Zealand Online Lash Competition
KEY INFORMATION
REGISTRATION
Entries open 28th June 2024
Cost $65 per entry
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SUBMISSION
Submissions close 11.59pm 9th August 2024
No deadline extensions permitted
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LEVELS
Intermediate - less than 2 years experience
Advanced - more than 2 years experience
Open - all levels of experience ​
CATEGORIES
National - Open to all New Zealand Residence
International - Open worldwide (NZ submissions get automatic entry)
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JUDGING
Panel of industry experts from around the world
Mid August
Coded / Blind judging
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PRESENTATION
Lash Industry Awards - 14th September 2024​
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JUDGING CRITERIA
CLASSIC 1:1
VOLUME HANDMADE
VOLUME PREMADE
MEGA VOLUME
MALE STYLING
TREND STYLING
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First Impression​
The complete look of the set and suitability of the model.
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Photography
Well lit images of model, clear visibility of the lashes. No stray lashes or clutter in background.
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​Mapping
Map should compliment the model’s eye shape and be suitable to their face. Each eye should be balanced with the other.
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Styling
Lengths, curl and colour taken into consideration. Black or brown lashes. (Trend styling may have coloured lashes)
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Coverage
Good coverage based on the map/design and model.​ All inner and outer corners must be covered with a suitable length.​​​​
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Isolation ​
No visible stickies, or clumps of extensions.
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Direction
Lashes are placed in the correct direction for the mapping. Limited crossed over extensions.
Attachment
Extensions must be adhered correctly to the natural lash with no lifting at the base.
Lash Line
Lash line must be clean with no extensions touching or pulling at the skin. Extensions are the correct distance from the lash line.
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Model Comfort
No signs of irritation present. No low hanging lashes. No red or watery eyes.
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Each category may have additional judging criteria based on the category specifics. Please check all instructions carefully.
PHOTO REQUIREMENTS
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​Before photo with eyes closed from behind the models head and eye patches applied to see the condition of natural lashes
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Before photo with eyes open from the front while model seated to see the eye shape and the whole face
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After photo with eyes closed from behind the models head without eye patches
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After photo with eyes open looking straight photo of the whole face to see the symmetry of the set
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Image of an isolated lash
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After photo of left eye with model looking up
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After photo of the right eye with the model looking up
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Your favourite photos to show your work at its best (this is optional and makeup is allowed)​
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* No makeup is allowed in any images unless specifically stated​ or in the Creative Lash Art Category
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LASH LIFT​
First Impression​
The complete look and suitability of the model.
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Photography
Well lit images of model, clear visibility of the lashes. No clutter in background.
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Coverage
All natural lashes have been lifted, including inner and outer corners.
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Curl/Lifting Angle
The lift should suit your models natural lashes and individual style.​​​
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Direction
Limited crossed over natural lashes while on rod and after images.
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PHOTO REQUIREMENTS
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LASH LIFT CATEGORY
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1. Before photo with eyes closed from behind the model head and eye patches applied to see the condition of natural lashes
2. Before photo with eyes open from the front while model seated to see the eye shape and the whole face
3. Before photo of the lashes from the side to see the curl of the natural lashes
4. During photo of the lashes on the rod without any lotion on the lashes
5. After photo with eyes open looking straight photo of the whole face to see the symmetry of the set
6. After photo of left eye with model looking up
7. After photo of the right eye with the model looking up
8. After photo from the side to see the lift of the lashes
9. Your favourite images to show your work at its best ​​
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Check for Submission Guidelines here
BROW TRANSFORMATION
First Impression​
The complete look and suitability of the model.
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Photography
Well lit images of model, clear visibility of the brows. No product or post treatment mess in the background.
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Cleanliness
No hairs should be left on the skin, no smudges of tint, no traces of perming solutions or wax, no traces of brow styling products.
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Shape and Design
Has the brow been mapped correctly. Shape/thickness/colour of both brows should be the same/symmetrical. Directions of brow hairs. Brows should follow the correct directions, without kinked bases. The hairs should not be messy/crossed over.
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(Brow Lamination only - all hairs should be evenly permed with correct timing based on thickness and porosity of eyebrow hairs. No signs of over processing.)
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Colour
Correct choice of colour suitable to the model. Even gradient of the brow colour. Even colour distribution, brow should be tinted evenly, without light spots or dark patches.
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PHOTO REQUIREMENTS
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BROW TRANSFORMATION CATEGORY
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1. Before photo full face straight on (with no make up on)
2. Before photo close up of each brow (with no make up on)
3. After photo full face straight on (with no make up on)
4. After photo close up of each brow (with no make up on)
5. After photo full face straight on with make up on (optional)
6. Your favourite images to show your work at its best (macro lens acceptable)
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Check for Submission Guidelines here
CREATIVE LASH ART
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First Impression​
The complete look of the set and suitability of the model.
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Photography
Well lit images of model, clear visibility of the lashes. No stray lashes or clutter in background.
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​Mapping and Styling
Map should compliment the model’s eye shape and be suitable to their face.
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Coverage
Good coverage based on the map/design and model.​ All inner and outer corners must be covered with a suitable length.​​​​
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Isolation ​
No visible stickies, or clumps of extensions.
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Direction
Lashes are placed in the correct direction for the mapping. Stylised direction and symmetry between eyes.
Attachment
Extensions must be adhered correctly to the natural lash with no lifting at the base.
Lash Line
Lash line must be clean with no extensions touching or pulling at the skin.​​ Extensions are the correct distance from the lash line.
Creativity and Design
Representation of the theme. Suitability of design.​ Colours used in complimentary combinations. Original thought.
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Lower Lashes
Creative application or styling of the lower lashes. Extensions and/or decals are attached safely.
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Makeup
Makeup is cleaning applied to accentuate the design and not distract from the set. No foundation on the lashes.
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Hair Style, Head Piece and Accessories
Creative use of hair styling and accessories to convey the theme.
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Costume
Complexity of the costume, artistic body artwork and/or applied decorations to complete the look.
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Model Comfort
No signs of irritation present. No low hanging lashes. No red or watery eyes.
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Written Submission
Has explained the thought process behind the design, how it fits the theme. Explained what mapping, styling and lashes were used to create the look.
ENTRY REQUIREMENTS
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CREATIVE LASH ART CATEGORY
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Before photo with eyes closed from behind the models head and gel pads applied to see the condition of natural lashes
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Before photo with eyes open from the front while model seated to see the eye shape and the whole face
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After photo with eyes closed from behind the models head without gel pads. NO MAKEUP, no Photoshop/ Facetune
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After photo with eyes open looking straight photo of the whole face to see the symmetry of the set. NO MAKE UP, Photoshop/ Facetune
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Image of an isolated lash. NO MAKEUP, no Photoshop/ Facetune
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After photo of left eye with model looking up. Makeup allowed.
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After photo of right eye with the model looking up. Makeup allowed.
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After photo of full face. Makeup allowed.
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After photo of half body. Makeup allowed.
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Your favourite photos to show your work at its best x 2
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Write 2-3 paragraphs about your entry explaining the story behind your design, alternatively you can submit a short video explaining your design and creative process.
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Check for Submission Guidelines here
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TERMS AND CONDITIONS
We have included the terms and conditions that outline the rules and guidelines for participation, ensuring a smooth and enjoyable experience for all participants.
It is important to carefully follow all guidelines when submitting an entry.
You can view the Terms and Conditions for the Online Lash Competion here.
SUBMISSION GUIDELINES
Read the competition rules
Start by thoroughly reading the competition rules and guidelines provided by LINZ. Pay attention to any specific requirements for photo size, format, composition, or any other instructions provided.
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High-quality photos
Ensure that your photos are of high quality and clarity. Use a good camera or smartphone with a high-resolution camera to capture clear and detailed images. Avoid submitting blurry or pixelated photos as they may not showcase your work effectively and lead to disqualification.
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Lighting
Good lighting is crucial for showcasing your lash work. Make sure the lighting is even, and there are no harsh shadows or reflections that could obscure the lashes. Natural light or a ring light can provide ideal lighting conditions for capturing your work.
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Background
Choose a clean and uncluttered background that doesn't distract from the lashes. A solid color backdrop or a neutral setting can help emphasise the lashes and make them the focal point of the photo.
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Focus on the lashes
The lashes should be the main focus of the photo. Capture them in a way to showcase the symmetry and precision of your work. Avoid extreme angles or close-ups that might distort the lashes' appearance.
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Consistency
This competition requires multiple photo submissions. Maintain consistency in your style, application, and presentation across all the photos. This helps demonstrate your skill and professionalism.
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Edit and enhance carefully
If post-processing or editing is allowed in your Category, use it carefully. Enhancements should be subtle and not alter the actual appearance of the lashes. Avoid excessive retouching, colour filters, or other edits that may misrepresent your work.
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Submit required information
Along with your photos, provide any necessary information as requested. This may include your name, contact details, description of the lash application technique used, or any other information required for your chosen category.
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Respect copyright
Only submit photos that you have taken yourself and have the rights to share. Do not submit someone else's work, even if you have permission. Infringing entries will be disqualified.
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Submit before the deadline
Make sure to submit your entry before the specified deadline. Late submissions are not accepted, so give yourself enough time to prepare and submit your photos.
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When submitting photos to enter an online lash competition, it's important to follow the guidelines to ensure your entry meets the requirements and has the best chance of success. Here are some guidelines to consider:
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